2022 UNITED STATES HISPANIC YOUNG LIONS COMPETITIONS

DIGITAL COMPETITION

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WINNER
Campaign: "El Mercadito"
Marlene Venero, Sr. Copywriter, Casanova//McCann
Jenna Convissar, Art Director, Casanova//McCann

RUNNER-UP
Campaign: "Metámonos"
Luis Martínez, Art Director, Alma DDB
Juan Negrón, Copywriter, Alma DDB

FILM COMPETITION

WINNER
Campaign: "More of You"
Dalia Quiroz, Art Director, Dieste
Luis Hernández, Art Director, Dieste

RUNNER-UP
Campaign: "Stay Open For Business"
Luis Martínez, Art Director, Alma DDB
Juan Negrón, Copywriter, Alma DDB

SPECIAL THANKS TO OUR JURORS

Benny Thomas, Global Planning Lead - Creative & Experiential at Meta
Raúl Méndez Benavent, Global Creative Lead at Meta
Paola Aldaz Biere, Co-Chief Executive Officer & President at DDB Colombia Group
Rodrigo Figueroa Reyes, Founder & CEO at FiReSPORTS
José Beker, Co Founder at BeSo by LLYC
John Santiago, Chief Client Officer at Dentsu Creative / Founder, CEO at M8

SPECIAL THANKS TO OUR SPONSOR

SPECIAL THANKS TO OUR POSTER DESIGNER

Poster Designed by Luis Enriquez, ACD / Art - Brand Creative, LERMA/
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SPECIAL THANKS TO

Fabio Seidl

Benny Thomas

Ryan Boyd

Luis Miguel Messianu

Flor Leibaschoff

Francisco Vargas

WINNER SELECTION
Winning Teams must be able to compete in the virtual 2022 Cannes Lions International Festival of Creativity, from May 16 to June 6, 2022. If a winning Team cannot attend the Virtual Competition and fulfill their duty as “TEAM USA HISPANIC,” the Team will be disqualified, and the Runner-Up will be awarded the Prize and required to attend the Virtual Competition.