Category winners in the 19th annual Association of National Advertisers’ Multicultural Excellence Awards competition were announced today, and will be honored in November for their industry-leading multicultural advertising campaigns run between June 2018 and June 2019.
More than 20 companies were named as winners in 12 separate categories.
The client and agency (USA Hispanic) winners in each of the categories are:
Category: Asian
Agency: Gallegos United
Client: Comcast
Category: Asian
Agency: fluent360/Admerasia
Client: State Farm
Category: Audio
Agency: fluent360
Client: Nissan North America
Category: Audio
Agency: Lopez Negrete Communications
Client: Walmart
Category: Experiential Marketing
Agency: Alma DDB
Client: LIFEWTR
Category: Hispanic
Agency: Dieste, Inc.
Client: AT&T
Category: Hispanic
Agency: Gallegos United
Client: Comcast
Category: LGBT
Agency: fluent360
Client: Big Brothers Big Sisters of Middle Tennessee
Category: Print
Agency: Gallegos United
Client: Comcast
Category: Print
Agency: Alma DDB
Client: MillerCoors
Category: Total Market
Agency: Gallegos United
Client: California Milk Processor Board (CMPB)
Total Market
Agency: Gallegos United
Client: Comcast
The 2019 grand prize brand and agency (USA Hispanic) winners in each category are as follows:
Category: Asian
Agency: Gallegos United
Client: Comcast
Category: Print
Agency: Gallegos United
Client: Comcast
Category: Audio
Agency: Lopez Negrete Communications
Client: Walmart