The ANA is proud to announce the winners of the 2021 Multicultural Excellence Awards!
Winners were announced at the special 2021 Multicultural Excellence Awards gala on October 25, 2021.
Download a PDF of the 2021 Multicultural Excellence Award Winners list HERE.
Best in Show
TOUGH TURBAN
Client: Pfaff Harley-Davidson
Agency: Zulu Alpha Kilo
AFRICAN AMERICAN
GRAND PRIZE WINNER
MUSE
Client: Ulta Beauty
Agency: McCann Worldgroup
CATEGORY WINNERS
AT&T DREAM IN BLACK HONORS BLACK FUTURE MAKERS
Client: AT&T
Agency: The 360 Agency
WE CREATE
Client: Instagram
Agency: Facebook and The Creative Collective NYC
ASIAN
GRAND PRIZE WINNER
FAMOUS ORDERS
Client: McDonald's
Agency: IW Group and Wieden + Kennedy
CATEGORY WINNERS
TELL YOUR STORY: A TRUE QUITTING SMOKING STORY FROM JAY
Client: California Tobacco Control Program
Agency: APartnership
WELCOME TO OUR WORLD
Client: Netflix
Agency: Anomaly
AUDIO - Radio, Internet Radio and Podcasts
GRAND PRIZE WINNER
JACK DANIEL'S NEW CALLE
Client: Jack Daniel's
Agency: Remezcla
CATEGORY WINNERS
COMMUNITEA
Client: Unilever
Agency: MIKADO International
FORD F-150 MORE THAN TOUGH
Client: Ford Motor Company
Agency: UniWorld Group, Inc.
CROSS-CULTURAL CAMPAIGNS
GRAND PRIZE WINNER
COVID HOLIDAY AWARENESS CAMPAIGN
Client: California Department of Public Health
Agency: Gallegos United
CATEGORY WINNERS
7-ELEVEN "TAKE IT TO ELEVEN"
Client: 7-Eleven, Inc.
Agency: 360i
WIDEN THE SCREEN
Client: P&G
Agency: Grey
DEMONSTRATED GROWTH
GRAND PRIZE WINNER
#MYPRIDE
Client: TikTok
Agency: PHD
CATEGORY WINNERS
CAN-AM ON-ROAD WOMEN'S MENTORSHIP PROGRAM
Client: Can-Am On-Road
Agency: Anomaly
HUMAN BY ORIENTATION PRIDE 2020
Client: HBO
Agency: Lupine Creative
DIGITAL/SOCIAL/MOBILE
GRAND PRIZE WINNER
RESPOND2RACISM—FIRST-RESPONDER TWITTER BOT
Client/Agency: Goodby Silverstein & Partners
CATEGORY WINNERS
BLACK SHOP FRIDAY
Client: City of Chicago
Agency: O'Keefe Reinhard & Paul
PINE-SOL: EMPOWERING BLACK WOMEN
Client: Pine-Sol
Agency: FCB Chicago and Native Tongue Communications
EXPERIENTIAL MARKETING
GRAND PRIZE WINNER
BOARDS OF CHANGE
Client: City of Chicago
Agency: FCB Chicago
CATEGORY WINNERS
EL PATIO TECATE
Client: Tecate
Agency: Remezcla
JACK DANIEL'S TENNESSEE FIRE PRESENTS DRAG QUEEN SUMMER GLAMP
Client: Brown-Forman
Agency: IW Group
HISPANIC
GRAND PRIZE WINNER
DORADO
Client: McDonald's
Agency: alma DDB
CATEGORY WINNERS
DEJA TU HUELLA - LEAVE YOUR MARK
Client: Frito-Lay/Cheetos
Agency: Dieste, Inc. and OMD
TOYOTA 2020 HOLIDAY AD - "THE JOURNEY"
Client: Toyota Motor North America
Agency: Conill
LGBTQ+ (Lesbian, Gay, Bisexual & Transgender)
GRAND PRIZE WINNER
PANTENE FAMILY PRIDE
Client: P&G
Agency: Grey
CATEGORY WINNERS
FOOTBALL IS FOR EVERYONE,
Client: National Football League
Agency: 72andSunny Los Angeles
JÄGERMEISTER #SAVETHENIGHT x THE LESBIAN BAR PROJECT
Clients: Jägermeister and The Lesbian Bar Project
PEOPLE WITH DISABILITIES
GRAND PRIZE WINNER
UPSTREAM
Client: Toyota
Agency: Saatchi & Saatchi and Dentsu
CATEGORY WINNERS
DEGREE INCLUSIVE
Client: Unilever
Agency: Wunderman Thompson Buenos Aires
SHARE SOMETHING REAL - "SISTERS"
Client: Facebook Portal
Agency: TBWA\CHIAT\DAY NY
PRINT
GRAND PRIZE WINNER
FACE THE STEM GAP
Client: P&G
Agency: Saatchi & Saatchi NY
CATEGORY WINNERS
BLOOD VESSELS
Client: GMHC (Gay Men's Health Crisis)
Agency: FCB Health New York, An IPG Health Company
DON JULIO CINCO DE MAYO
Client: Don Julio
Agency: Anomaly
RISING MULTICULTURAL SEGMENTS
GRAND PRIZE WINNER
TOUGH TURBAN
Client: Pfaff Harley-Davidson
Agency: Zulu Alpha Kilo
CATEGORY WINNERS
COMMUNITEA
Client: Unilever
Agency: MIKADO International
WE BELONG HERE
Client: Sephora Canada
Agency: The Colony Project
SMALL BUDGET
GRAND PRIZE WINNER
COVER OUR COMMUNITY
Client: Big Facts, Small Acts
Agency: Chemistry
CATEGORY WINNERS
FOOTBALL IS FOR EVERYONE
Client: National Football League
Agency: 72andSunny Los Angeles
JACK DANIEL'S NEW CALLE
Client: Jack Daniels
Agency: Remezcla
SOCIALLY RESPONSIBLE
GRAND PRIZE WINNER
VOTE LOUD
Client: When We All Vote
Agency: Anomaly
CATEGORY WINNERS
RESPOND2RACISM—FIRST-RESPONDER TWITTER BOT
Client/Agency: Goodby Silverstein & Partners
WIDEN THE SCREEN
Client: P&G
Agency: Grey