PRODU: The First Edition of Latino US Day Arrives in Cannes Lions

MIAMI, FL – June 10, 2024 –  On Thursday, June 20th, the first Latino US Day will take place in Cannes, France, hosted by Advertising Week powered by PRODU. This exclusive event will celebrate and amplify the influence of the Hispanic advertising community within the marketing and communications industry.

The event, scheduled from 12:00 PM to 4:00 PM (local time), includes a series of activities such as networking sessions, roundtables on various industry topics, and editorial coverage with prominent industry leaders. Attendees will have the opportunity to connect with thought leaders and learn about the latest trends and innovations in the marketing and advertising landscape.

Attendance at the event is free and there is no need to be accredited at the Palais.

The gathering will be held at Le Roof of the Five Seas Hotel during the Cannes Lions Festival week and is sponsored by Adsmovil, MALKA, and partnered with Círculo Creativo USA, Hispanic Star, Creyentes, Hispanic Marketing Council, MEL, MXN, SAMY Alliance, and We Are All Human Foundation.

Agenda:

12:00 PM - 12:45 PM: Networking
12:45 PM - 1:00 PM: Chef Oropeza Presentation.
1:00 PM - 1:30 PM: From Inspiration to Action.
1:30 PM - 2:00 PM: Innovations in Targeting Latino Audiences. RSVP
2:30 PM - 3:00 PM: Cultural Nuance in Cross-Platform Campaigns. RSVP
3:00 PM - 3:30 PM: Presentation of #StopLatinoCoating Campaign. RSVP

To attend Latino US Day, RSVP here.